MADDY SAVAGE | Articles
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Articles

The cost of The Bridge

This brooding Nordic Noir backdrop has its own dramatic, twisting tale. It was a long time coming and has faced numerous challenges.

Foot on the gas

Alain Visser, CEO of car-subscription company Lynk & Co, has chosen a youthful team for his Gothenburg office, to teach him what’s ‘cool’.

How Sweden changed lanes

A nationwide mission to get all Swedish motorists to change the habits of a lifetime and begin driving on the right-hand side of the road for the first time took place in 1967.

Sweden’s melancholic raincoats

While most consumer brands like to suggest they will make the buyer feel happier, Swedish rainwear firm Stutterheim warns that its coats may make the wearer feel a bit blue.

When Swedes tried 6-hour days

Sweden has been experimenting with six-hour days, with workers getting the chance to work fewer hours on full pay, but now the most high-profile two-year trial has ended - has it all been too good to be true?

Why Swedish workplaces aren’t as equal as you think

Sweden may have a global reputation as one of world's most gender equal societies but when it comes to female representation in business, campaigners question whether the Nordic nation is right to keep basking in the spotlight, as progress slows down back home.

From blogger to beauty millionaire

After finding fame with her lifestyle blog, Isabella Lowengrip went on to establish one of Sweden's best-known beauty companies. But it wasn't all plain sailing for the 27-year-old.

Why Sweden is almost cashless

Sweden is the most cashless society on the planet, with barely 1% of the value of all payments made using coins or notes last year. So how did the Nordic nation get so far ahead of the rest of us?

The other side of Malmö

Scandinavia’s most diverse city has taken in record numbers of immigrants fleeing conflict, but its startup culture, lifestyle and food scene also makes it magnet for expats.

Sweden’s rising bakery trend

The fortunes of bakeries are on the up thanks to a batch of hands-on entrepreneurs. Their products are also enriching the lives of urban communities by bringing neighbours together for a slice of the action.

How rich are you, really?

They say comparison is the thief of joy. In a world where even millionaires don’t consider themselves wealthy, is the key to life satisfaction to simply stop lining ourselves up against others?

Oslo’s growth refines Nordic identity

Oslo's image is one of Viking history, snowy forests and fish and oil industries. But Norway's largest city is Europe's fastest-growing capital and it is undergoing its biggest and most controversial makeover since the 17th Century.

Norway’s secret reindeer recipes

Scandinavian cooking has been taking the world by storm and the town of Roros provides some of its most highly prized ingredients. But its refusal to sell them on the world market means only very few will ever get to taste them.

Europe’s leftover food trend

Would you eat a stranger's leftover lunch? Across Europe, apps and websites that distribute excess food are edging into the mainstream as both start-ups and charities join the sharing economy trend.

Norway’s green music festival

Many music festivals promote an environmentally friendly ethos but their carbon footprints often tell another story. In Oslo, Oya is trying something completely different.

Ten unmissable outdoor bars in Stockholm

When the sun comes out, Sweden's capital undergoes a rapid transformation as outdoor bar areas spring open and the city's residents get a boost of energy after the harsh Nordic winter. So where can you guarantee a cool atmosphere as temperatures rise?

Putting family first at festivals

Portable toilets, muddy fields and huge crowds might not sound like the ideal ingredients for a family outing. But growing numbers of music festivals are finding new ways to appeal to parents and children.